MyPRGenie Announces Ten Tips for a Winning Press Release

More and more small businesses are bypassing traditional PR methods for the more efficient option of online press release distribution and SEO, provided by services like MyPRGenie. With that trend in mind, MyPRGenie has come up with a top-10 list of tips for writing press releases. Top 10 Press-Release Writing Tips 10. Always include the [...]

Social Media Drives Site Traffic, Not Direct Sales

This going is going to be hard for many business leaders to understand. Social Media Campaigns are designed to generate interest and traffic – NOT TO SELL

How Social Media Shapes Society, Business

Keeping in line with Social Media Week, Ultra Light Startups brought in four experts to discuss the rapidly changing world of social media for this month’s entrepreneurs forum. This month’s panelists included: Bryan Hamilton with Razorfish Dan Maccarone with Hard Candy Shell Alex Rainert with kgweb Christopher-Ian Reichel with Viacom/MTV Networks The panel broke down [...]

Harvard Business School Putting Social Media to the Test

Brian Kenny, the Chief Marketing Officer for Harvard Business School (HBS) was in New York City this week to discuss his professional journey into the world of social media. He says HBS is actually embracing the behavioral shift brought on by social media and that the school is going to great lengths to harness viral [...]

Serial Entrepreneur Outlines Social Media Strategies for Business

Michael Lazerow, entrepreneur and founder of Buddy Media, recently spoke about the power of social media sites at the Web 2.0 Conference in New York City. He addressed the implications of Facebook, Google and other social technologies where he says millions of people are having conversations everyday. Lazerow says businesses now have a simple decision, [...]

MyPRGenie Rolls Out “Instant Access” Info Tools for Journalists, Bloggers

MyPRGenie, a leading Do-It-Yourself PR platform and newswire, released a new line of “lightning-fast” tools granting unprecedented access to expert sources, story ideas and extremely helpful background information.

Gary Vaynerchuk: Let Your Passion Drive Success

New Jersey’s Wine Wildman and Social Media Magnate, Gary Vaynerchuk hosts a Video Wine Series on the Internet that snags more than 80,000 viewers per day. His new book is: “Crush It! – Why NOW Is the Time to Cash In on Your Passion” As the book continues to gather momentum across the country, Gary [...]

MyPRGenie: Do-It-Yourself Platform Making PR Easy and Affordable

MyPRGenie offers a “Do-It-Yourself” (DIY) platform where it’s a breeze to find multiple media contacts ready to give your business the exposure it deserves.