Online Advertising Enters a Golden Age

Jonathan Hsu, CEO of 24/7 Real Media, indicated that people working within the online advertising industry are definitely in the right field at the right time. “Online advertising is heading for a Great Golden Age,” said Hsu. “And it will keep building momentum for at least the next 21 months.” Hsu made up an all-star [...]

How Social Media Shapes Society, Business

Keeping in line with Social Media Week, Ultra Light Startups brought in four experts to discuss the rapidly changing world of social media for this month’s entrepreneurs forum. This month’s panelists included: Bryan Hamilton with Razorfish Dan Maccarone with Hard Candy Shell Alex Rainert with kgweb Christopher-Ian Reichel with Viacom/MTV Networks The panel broke down [...]

PR, Branding, and Buzz in New York City

Date Thursday, January 7, 2009 Time 6:30pm – 9:00pm Location Sun Microsystems Address 101 Park Avenue, 4th floor New York, NY 10017 Topics:                               Why is brand important to a tech startups? What difference does a good (or bad) brand make [...]

Ultra Light Startups to Spotlight PR, Branding, and Buzz

On January 7, 2010, Ultra Light Startups is hosting an expert panel on PR, Branding, and Buzz. After six months of covering and blogging about the various events put on by Ultra Light Startups, I’m now pleased to actively participate and moderate the first Entrepreneur’s Forum of the upcoming new year. Our panel of experts [...]

Ultra Light Startups Takes on the Bootstrapping vs. Venture Funding Debate

Girlsrock.com presentation at Ultra Light Startups Ultra Light Startups enjoyed its greatest turnout ever on Thursday night for the Bootstrapping vs. Venture Funding Forum at Sun Microsystems in New York City. The event kicked of with multiple entrepreneurs pitching their business models and concepts to a packed house. Each company founder had 60 seconds to [...]